The Wellness Edit
Powered by Scotch Porter, this webisode platform features ‘edutaining’ content surrounding pillars that matter to "him”. The brand saw an opportunity to create content that provided a safe space for men to learn and consume organically. Leveraged across owned channels, content reached over 605K consumers across Instagram, Facebook, Email and SMS channels.
Make it stand out.
Focused on a purpose and to develop content that was not your ordinary wellness POV, we ensured we produced a content to captivate our target consumer through topics that could elevate his self-care journey.
Alternative Modes of Medicine
Dr. Lisa Lewis, Naturopathic Doctor and Devi Maisha, a Sensual Energy Alchemist and Embodiment Coach, chat with Jason Rosario, founder of The Lives of Men, to share ways to prioritize sexual health outside of western medicine’s standard.
Microdosing
Paul Austin, Founder of Third Wave, and Psychedelic Enthusiast Elijah Craig dive deep into the fascinating world of psilocybin with Jason Rosario of The Lives of Men to explore how microdosing can bring a positive shift to mental and physical health.
